Detroit watchmaker Shinola erected four 13-foot-tall clocks around Detroit on Friday, and one of them has already been defaced by graffiti.
The clock in Midtown at Cass and West Canfield, near Shinola’s store, was tagged sometime between Friday evening and Saturday afternoon.
By Sunday morning, the graffiti was removed.
The same graffiti writers also painted “Scae” and “Mince” on the window of a boutique, the Spiral Collective, a block south on Cass.
“Mince” is a common tag in Detroit, and “Scae” is a graffiti writer popular in Miami. “Scae” has been in Detroit for the past few days, according to his social media accounts.
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Shinola erected four clocks around Detroit on Friday to promote its brand. The other clocks are at Cobo Center, Eastern Market and the College for Creative Studies.
The 38-inch-diameter clock has a black face with white letters and a stainless steel casing. It’s a large-scale replica of a Shinola pocket watch that will be available later this yaer.
Shinola clock in Detroit already defaced with graffiti added by Steve Neavling on
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Steve Neavling
Steve Neavling lives and works in Detroit as an investigative journalist. His stories have uncovered corruption, led to arrests and reforms and prompted FBI investigations.
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